Nameplate Blog

Perfume Bottle Appliqué In addition to being fashionable, fragrance packaging must also catch the eye. Use of innovative materials such as aluminum is one way for brands to differentiate from competitors. The Abercrombie and Fitch perfume package incorporates a bright aluminum appliqué into the ...
Over the weekend, I was at the local Shopping Mall and decided to stroll into the PacSun store. I located this bottle of perfume that PacSun recently introduced. Northern Engraving manufactured the nameplate on the bottle.
Another way to achieve an embossed look on aluminum is to add a printed texture with gloss. The ink builds up and creates a texture that you can see and feel. This technique is often used on cosmetic nameplates. Screen printed texture is available in high or low gloss for a subtle background ...
Picture standing in front of an empty cosmetic retail case. Imagine a case with multiple shelves. Which shelf do you see first? Is it at eye-level; do you have to look up or down? Is it encased in glass? What is the lighting like?
Custom Manufactured Decoratives
Packaging innovation is a key element in beauty marketing today. This is illustrated by the continuous launch of unique packages on the market. Decorative inserts and labels are a key element in the differentiation of products and their packaging.
Fragrance Packaging Common tooling is used in this example to create similar yet distinct metal labels for Bora Bora colognes and perfumes. The example illustrates the use of color to differentiate products. Using a single tool for embossing and stamping helps to control costs.
Metal Cosmetic Appliqués Cosmetic appliqués are used on beauty and makeup products to connect with consumers on products ranging from lip gloss and nail polish to fragrances and powders. Custom designed appliqués draw on the diverse range of decorative options available on aluminum to create ...
Coach Aluminum Nameplate This simple design for Coach is an elegant example of using a metal nameplate as a cap insert. It illustrates the fact that more isn't always better. The beauty of this design is its simplicity. Coach is embossed in bright aluminum. The part is then stamped out. The design ...

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