Color is a big deal for design teams in most industries. Color can evoke emotion and that spark to pick your product versus the next on the shelf. It makes sense when a specific color is called out for a product that the nameplate or label follow suit. This is what happened for a fragrance bottle ...
Nameplate Blog
Posted by
Vicky Bowie
Coordinating color between packaging and labeling elements of product design can be a challenge due to potential difference in substrate materials. Color can vary depending on the substrate that it is printed on. Aluminum nameplates can be made to coordinate with your specific color specifications.
Posted by
Vicky Bowie
A neat thing about working for a company who has been around for more than 100 years is stepping through items manufactured decades ago. It can be like Christmas at times since some brands are no longer in existence or the logos have evolved. Then again, some designs are classic and need no ...
Posted by
Vicky Bowie
Cosmetic Packaging How do you capture flirtation and fun in cosmetic packaging? Combine a bright vibrant color with a cute design and there you have it! Take that design and translate it into an attractive label to carry branding across the packaging. This is exactly what was done with the custom ...
Posted by
Vicky Bowie
Guest Blogger This article is part of a series of articles from my co-workers on their favorite nameplates. Leah Flock, our guest blogger this week, chose a cosmetic aluminum appliqué with bright color and detailed emboss.
Posted by
Vicky Bowie
Real Metal Accent for Nitro Cologne The metal accents on the WCW Nitro Cologne bottle are a truly unique approach to fragrance packaging design. The aluminum side panels are decorated with a brushed finish and transparent tint of color. Embossed details are designed to mimic the studded leather ...
Posted by
Kelly Kjos
This Sephora nameplate features a dimensional custom pattern highlighted by an embossed surface. As part of its 2009 campaign, the designers chose two varying looks for the encasement of the eye shadow palettes. Each look serves as a representation of the shadows inside.
Posted by
Kelly Kjos
Guest Blogger This article is part of a series of articles from my co-workers on their favorite nameplates. Barb Smith, our guest blogger this week, has chosen a nameplate that appealed to her based on its elegance and uniqueness.
Posted by
Kelly Kjos
Estée Lauder Product Campaign Features Nothern Engraving Appliqué In the February edition of ‘Guest Blogger’ by Estée Lauder, Emily of Cupcakes and Cashmere channels a historical era. In this blog, one of the appliqués created at Northern Engraving is featured. The blog titled “Sixties Saturation” ...
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