Nameplate Blog

Designers with multiple models or tier levels for their product can sometimes get overwhelmed with the thought of coming up with a nameplate or badge to differentiate between the various options. It isn't long before the topic of tool cost becomes a point of concern. This rings true if we are ...
Working with designers and engineers for automotive interior trim presents projects which can push the boundaries for tooling and decoration on aluminum. In depth discussions with engineers to make sure dimensions are in line with forming tolerances take place. Similar conversations with styling ...
Aluminum nameplates are used to boost branding efforts by a company. They can showcase a product name, a corporate logo or simply an icon. A great example of this is looking at the Ford Mustang. The horse image is easily recognizable as the iconic logo for the muscle car. 
Premium Aluminum Trim = Simple Elegance A gear knob is one piece of trim which is touched every time a vehicle is put in motion. It makes sense that the expectation is for the gear knob to match the look and feel of the vehicle that it is directing.  Brushed aluminum is a common foundation to build ...
Brushed Gun Metal Aluminum Gear Knob Sometimes it's the little things that capture attention and therefore make the most of a product's design. One of the neatest automotive trim pieces that we work with in my opinion are gear knobs. These are functional pieces of trim and yet they need to be ...
Designing a piece of decorative trim to include the look of separate parts is not a new concept. This is evident in how many different industries have embraced the idea - computers, electronics, appliance, boat trim and automotive trim to name a few. It is opportunity to maximize tooling operations ...
Engine Cover Badges Under-the-hood automotive badging is exposed to harsh elements including temperature extremes, grease, oil, dirt and grime.  When designing the badge or emblem these things should be taken into consideration to create a part that looks as good after several years as the day ...
2013 Avalanche Black Diamond Badge Alignment of product branding is a critical consideration in your design. Round dials pose the challenge of not having a flat edge and can easily become off-center.  The 2013 Avalanche Black Diamond Badge illustrates one option among the many available for ...
The automotive industry requires lightweight, durable and attractive visuals to represent their brands. Aluminum nameplates meet these demands for interior and exterior automotive applications. 

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