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Subtle Contrast with Deep Etched Aluminum Nameplates

Posted by Vicky Bowie on Thu, Oct 16, 2014

Topics: Aluminum, Etched, Materials and Processes

Deep Etch = Subtle Contrast and Depth for Aluminum Nameplates 

Many times early design discussion for metal nameplates involves the subject of contrast. Subtle contrast between graphics and the background of metal nameplates is a common request. One way to achieve this is to combine brushed aluminum with deep etching. 

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How to Show Depth with Engine Stripe on Aluminum

Posted by Vicky Bowie on Wed, Oct 15, 2014

Topics: Aluminum, Mechanical Finishes, Materials and Processes

Mechanical Finishes = Depth and Movement on Aluminum

Are you looking for ways to enhance the decoration for your aluminum badge or trim? Perhaps your design calls for graphics to pop up from the background but you have a limited budget to work with for tooling. Consider using engine stripe in your design.  

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How to Define Color for Nameplates and Labels

Posted by Vicky Bowie on Thu, Oct 9, 2014

Topics: Customization, Resources, Color Development

Color Specifying for Product Identification

There is no shortage of information on the topic of specifying color. Plug the term into Google, and you will find pages of terminology, guidelines, and tips designed to help users manage and define color. While it is exciting to see the plethora of information on specifying color today, it can also be somewhat overwhelming to process and difficult to translate across substrates for your product.

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Why Invest in Aluminum Nameplates and Plastic Labels?

Posted by Vicky Bowie on Thu, Oct 2, 2014

Topics: Aluminum, Nameplate, Materials and Processes, Flexible Labels

Justification for Nameplates and Labels

As a product engineer or designer you have several elements in your project to keep in check for costs. Certain items like certifications, licenses and patents typically take front seat. All of these add up and eat away at a project budget. Why would you want to include nameplates in your product design? Brand identification means delivering a message to your target market. 

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Nameplate Archive | Pierced Aluminum Overlay

Posted by Vicky Bowie on Thu, Sep 25, 2014

Topics: Aluminum Trim, Electronics, Metallic, Archive

Tight Space for Decoration? No Problem!

A common back to school item that shows up on supply lists is a scientific calculator. The function and number buttons on the face of the device do not leave much room for decoration or branding. Instead of seeing this as a negative, there is room to bring both into the design through the use of contrasting colors along with pierced aluminum. Here's how.
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Can an Aluminum Badge Have a Tapered Emboss? Yes!

Posted by Vicky Bowie on Thu, Sep 4, 2014

Topics: Aluminum Trim, Motorcycle, Embossing

Tapered Embossed Aluminum Badge

Many times when a design calls for embossed detail for aluminum trim, this is to signify a uniform step up of the material so there is a visual and tactile dimension to the part. What if your design calls for a tapered or gradual step up? Will this work with an aluminum badge? Yes it can and here is one example of how.

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3 Options to Dress Up Aluminum Nameplates with Inlaid Finishes

Posted by Vicky Bowie on Tue, Aug 26, 2014

Topics: Aluminum, Nameplate, Materials and Processes, Inlay

It's a common question raised by brand owners in every industry and on just about every consumer product out there. How can I dress up my aluminum nameplate? You may be surprised how adding an inlay finish can increase the perceived value for your brand identity.
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Nameplate Archive | Embossed Vintage Truck Grill Emblem

Posted by Vicky Bowie on Thu, Aug 21, 2014

Topics: Aluminum Trim, Embossing, Archive, Exterior

Embossed Aluminum = Durable Branding

When it comes to brand identification it's not enough to simply grab attention in the market. You want your brand to be recognized for years to come. Check out the this vintage 1930's truck grill emblem. This is not something which you will find on current vehicles yet it is relevant for the brand as a premium look. 

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Looking for Brass Nameplates? Give Aluminum a Chance

Posted by Vicky Bowie on Thu, Aug 14, 2014

Topics: Aluminum, Materials and Processes, Brass, Furniture

Brass Looking Nameplates

Aluminum is the most common choice for our customers when selecting mateiral for their brand identity nameplates and emblems. Another common request is to review for a brass nameplate. When this happens, it's good to know that aluminum can also be used. Here's how.

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Who Says Plastic Labels aren't Elegant? Not us!

Posted by Vicky Bowie on Thu, Aug 7, 2014

Topics: Cosmetics, Polycarbonate, Plastic, Appliqué

Elegant Plastic Decals? Yes, please!

Brand identity for high end brands of fragrances and spirits demands a certain air of elegance in the pacakge design. The label or appliqué is an important design element to get the consumer to pick up the tester to try the fragrance or look closer at the bottle. Can a plastic label satisfy this requirement? You may be surprised to find out that the answer is yes! 

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