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All that glitters is not gold, and that is certainly true of this group of aluminum nameplates. The metallic surface of aluminum is naturally a silvery color. Decorative process ranging from spinning and brushing to printing and etching expand the palette of silver options when designing a nameplate or label.
Silver is a neutral color coordinating with all other colors. Silver can seem warm, cold, modern or traditional depending on how it is used. This versatility is what makes it an attractive option when building your brand identity.
The silver on silver look for product branding has been used in cosmetics, consumer electronics, appliances and automobiles. A quick look at our collection of nameplate samples and you begin to see the popularity of silver. However, even once you have focused in on using silver in your color scheme, there are still a diverse group of options available to you. This article explores some of the options available to you in designing a tone on tone silver nameplate.
The elegant look for this label relies primarily on the bright aluminum surface. A subtle recessed graphic is created through coining, a tooling process.
The matte background effect on the Dell emblem relies on a screen printing process. The bright graphics are further defined by embossing.
The metallic surface in the background of the Indurama nameplate is often referred to as a sandblast finish. The matte finish has a slight visual texture.
The etching process removes a fine layer of the surface of the aluminum creating a matte silver appearance. This nameplate makes effective use of the process in a positive-negative design featuring graphics that are both bright and etched.
Harley-Davidson uses a classic brushed aluminum finish as the base for their emblem. The bar and shield are embossed and diamond cut creating crisp well defined graphics.
Silver on silver product branding is complimentary to a wide variety of products. Additional mechanical options include spin, engine turn and engine stripe. Sandblast effects are available from in an array of finishes. High, medium or low gloss topcoats alter the look of each of the finishes. Samples are available to help explore the options available to you in creating your product branding.
What other silver on silver nameplates catch your attention? Why do they?
Request a Nameplate Materials and Processes Guide to begin exploring the options available to you in creating product identification.
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