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The Nameplate FAQ page covers common questions in the following areas.
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This nameplate is successful for several reasons, but it is the subtle matte black texture in the background which I like. Bright aluminum graphics, flat or embossed, stand out against it. The slight texture adds visual interest to a nameplate. It is a versatile option which could be used in products in numerous industries.
Request a Nameplate Materials and Processes Guide to begin exploring the options available to you in creating your product branding.
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This Harley-Davidson tank badge stands out as an example of product identification that pushes the boundaries of nameplate manufacturing. The challenge presented in this project was to duplicate a diecast look. The advantages that an aluminum nameplate brings over a diecast part are reduced weight, higher more consistent quality and reduced cost.
This nameplate features a combination of high gloss transparent grey on the letters with a low gloss matte finish on the background and beveled edges. All graphics are outlined with an embossed border which is also diamond cut creating crisp detail and a highly polished look. The badge uses a deep emboss to give the part dimension comparable to that of a diecast part.
The entire profile of this part has a gentle contour which follows the shape of the tank. Adding diamond cutting across a contoured part is a three step process. The first step is embossing the area which will be diamond cut. Next, the diamond cutting process removes a very thin layer of aluminum from the embossed graphics. Finally, the part is formed.
Here is an example of what the part looks like after it is diamond cut.
Further economy is gained on this badge by using two different form tools to create a left-hand and right-hand part. The two parts share tooling up until this point minimizing capital investment.
A foam adhesive with a tear tab is used for assembly of the badges to the tank.
A nameplate is a very important part of your brand identity. From really simple, to colorful and creative, there is a nameplate style for each brand. When thinking about your brand identity, this is certainly an area you should focus on. From printing and embossing to diamond cutting and doming, you need to keep in mind that the point of product identification is to reinforce your brand identity. So here are some excellent nameplate examples featured in our new Nameplate Gallery. This page offers you a quick overview of the endless possibilities of product branding on metal and plastic substrates.
Request a Nameplate Materials and Processes Guide to begin exploring the options available to you in creating your product branding. Custom color matches, texture and assembly are only some of the options in creating your nameplate.
A backlit logo that appears to be integrated into the product is a really clean and cool look. But what if your product doesn't allow for actual backlighting, or it's not in the budget.
This Maquet piece is a nice example of an integrated backlit look without the backlighting.
Using Singular ID, the logo is cut out of aluminum into individual letters with adhesive then attached to a liner. The nameplate can then be placed inside the recessed areas on the plastic cover, which creates a seamless inlaid look.
Through the use of engine stripe with a deep blue tint, the Maquet logo flips from dark to bright with the light, giving it an almost backlit appearance.
Designing a sill plate to stand out from the crowd and yet still be tastefully simple can be difficult. In this article we have 11 sill plates on aluminum and stainless steel, all of which take advantage of the metal character of the substrate to tastefully support their brand image. The sill plates represent automotive brands ranging from sporty and rugged to elegant and premium. We hope you enjoy exploring the possibilities available to you in metal decoration for product branding.
Adding Dimension to a Flat Door Sill PlateLincoln | Stainless Steel Sill PlateMustang | Aluminum Sill Plate Through Mold Graphics on Hummer Sill Plate
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