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The Nameplate FAQ page covers common questions in the following areas.
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A couple months ago we showcased a list of options in black and silver nameplates to show how this combination is a really good choice when it comes to nameplate design. The list explored a few of the possibilities in bringing together black and silver in your product branding. This nameplate takes that attention-getting combination one step further bringing a brushed grey background to the mix.
In addition to being an attractive design, the one thing that caught my attention when I picked up this nameplate was the texture in the matte black area. I love the contrast of this with the brushed and bright aluminum.
There are a couple of additional interesting points about this design. First of all, there is a locating notch on the bottom edge of the part which assures proper alignment when assembled. Second, the adhesive is die cut with a tear tab and assembled to the part. The tear tab is used to easily remove the adhesive liner for final assembly.
Request a Nameplate Materials and Processes Guide to begin exploring the options available to you in creating your product identification.
Common tooling is used in this example to create similar yet distinct metal labels for Bora Bora colognes and perfumes. The example illustrates the use of color to differentiate products. Using a single tool for embossing and stamping helps to control costs.
The design features a two-tone gold on gold background. Transparent gold is printed on the outside border while opaque gold is printed in the background of the debossed center area. The opaque gold is also used to print the Claiborne graphics in the border.
The embossed details on these nameplates do double duty differentiating graphics and creating a multi-level background. The outside border and Bora Bora graphics are embossed (raised) to the same height. A very fine outline around the part remains at original height creating a finished edge. Embossing the wide border gives the part the illusion of being a thicker metal nameplate.
The design is scaled up in this label for use on larger sprays in the fragrance line. Consistency is achieved by printing the same colors and embossing the same details.
Request a Nameplate Materials and Processes Guide to begin exploring the options available to you. Custom color matches, texture and assembly are only some of the options in creating your unique design.
When Multimedia Games, a recognized leader in interactive wagering and sweepstakes games, needed a nameplate to support their brand, they created a custom pattern to contrast with their logo. The logo is embossed bright aluminum with four color process printing used to capture the details in the cherries.
The starting point for the textured pattern printed in the background of the nameplate was a finish from our pattern library. Printing and brushing steps were removed from the pattern eliminating costs from the nameplate. The finish uses printed texture to create a tone on tone effect. The final result not only looks wonderful with a rubbery soft matte texture on a shiny black background, it feels great.
Patterns and textures add detail and interest to product branding. Options range from distressed metal finishes and simple geometric textures to semi-precious stones and leathers. In addition, changing the pattern is a cost effective option for differentiating across models.
How would you incorporate a pattern into a nameplate? What types of nameplates are a good candidate for this option? What types of patterns or textures would you consider to support your product branding?
The designer disc collection features a cross-section of finishes on aluminum. It begins to illustrates the versatility of aluminum as a decorative substrate. The pattern samples are labeled for easy identification. The discs are useful when designing a custom finish. Request a disc collection to begin exploring the variety of textures and finishes available for nameplates and labels.
This real aluminum button features backlit graphics. The background of the button is spun to emphasize the authentic metal surface catching natural highlights and shadows. Engine start stop graphics are pierced in the aluminum using the Singular ID process to hold the islands of the A, R, O and P in place without an unattractive bridge. Insert injection molding is used to bring together the aluminum cap and two colors of plastic in one part.
Clear resin is molded behind the letters allowing for multi-color lighting with colored LEDs. The button design includes a bridge across the backside creating separate areas for each colored LED.
Molded in color is another option in the design of backlit buttons.
Material metal: .018"-.023" plastic: minimum thickness .040"Graphics minimum stroke: .028" (positive and negative) minimum radii: .008"
Northern Engraving manufactures metal and plastic switch buttons in a diverse range of processes. This illuminated aluminum button is the latest in our efforts to bring you new options in button design. What other applications come to mind for a backlit aluminum button?
Gold and black is the second most popular color combination in nameplates only following silver and black designs. Similar to the options in silver and black product identification, this is a high contrast choice that is neutral enough for a wide variety of applications. Warm gold is an excellent choice for branding products made from real wood. The vibrancy of gold is also a perfect contrast with silver products or glass bottles.
This article explores options in the design of product identification in gold and black. The first six options are on aluminum and use transparent gold tints. The seventh design takes advantage of the natural warm tone of brass.
The JBL logo is debossed against a tinted bright gold aluminum background. The background is raised in an embossed pad adding dimension to the nameplate.
The graphics and border on the Top FLite nameplate are brushed and tinted gold. Brushing the metal adds detail while making it less reflective.
This emblem combines both the bright and brushed gold used in the nameplates above. Printed resist is used to apply the brushing selectively. A transaparent gold tint applied to both areas creates a two tone effect.
The two tone effect on the Bora Bora nameplate is created by using a transparent gold tint in the border while printing an opaque gold for the background and graphics.
The matte finish of metallic gold sits in contrast to high gloss bright gold creating a two tone effect in multiple gloss levels. Embossed graphics add detail.
Diamond cut graphics are crisp and well defined. Combining the anodizing process with diamond cutting allows you to add color to the graphics for an eye-catching look.
A distressed metal finish printed on brass creates an aged patina effect on the Mathews nameplate. A dome is added to draw attention to the part.
8 Options in Black and Silver Nameplates
Our 2010 holiday cards combines two of the most popular themes in aluminum patterns over the last year, gradations of color and graphic images. Actually we've thrown in a third on the left hand side, this printed texture morphs in size and shape as it follows the contoured bead of bright aluminum. The design relies on brushed details, transparent inks and matte accents layered together creating abstract shapes. The holiday greeting card has become a tradition that many of our customers look forward to. Our collection is an eclectic mix of themes with one thing in common, they illustrate the plethora of possibilities when decorating aluminum. We hope you enjoy!
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