Have a question about a nameplate or badge?
The Nameplate FAQ page covers common questions in the following areas.
This simple aluminum nameplate continues to catch attention among all the nameplate samples we have. The clean design relies on a multi-level emboss to add dimension and define the graphics. The background is selectively embossed leaving an accent of bright aluminum. The finished nameplate reflects the premium image of the high performance speakers. This nameplate is an excellent example of less is sometimes more. A simple clean design that relies on authentic material to stand out.
The same tool updated with interchangeable embossing is used for the Bullet and Boston nameplates. The Bullet nameplate features debossed bright aluminum graphics against a brushed background. Debossed graphics are also used on the Boston nameplate. In this case, they are printed black creating an etched look. This series of speaker nameplates relies on the interchangeable emboss as a cost effective option for creating distinct nameplates.
The aluminum nameplate is assembled to a molded plastic backer. The backplate includes posts with snap fit features for assembly and alignment to the speakers.
What other product would be a good fit for the classic nameplate processes used in these nameplates?
Request a samples of these nameplates to begin exploring the options available to you in product branding.
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The Singular ID process is used in creating aluminum nameplates with individual letters. No bridges connecting the letters or background behind the letters are required. The result is a clean precise look for your brand. The nameplate has the flexibility to be used on multiple colors of products without the need to color code a background.
The process can be combined with the full range of decorating options on aluminum. Mechanical finishes can be applied overall or selectively. The HP nameplates use an engine stripe finish to catch the light and your attention.
Colors can be applied as needed to the individual graphics and letters. The decoration is done in the flat sheet prior to stamping the letters. This allows for consistent precise registration. The Yamaha nameplate combines a printed color with embossing to add dimension to the individual letters.
The diamond cut process combines with the Singular ID process creating a refined look for a brand. The CommScope nameplate uses a zebra diamond cut process to define the graphics.
Pressure sensitive and heat activated adhesives are available with the Singular ID process. Size of graphics and base material the nameplate is attached to help to determine which attachment option is appropriate for your brand. The Alcon nameplate required a solution combining the Singular ID process with a plastic backplate allowing the use of a pressure sensitive adhesive for assembly while maintaining the requirement for a small circle for the trademark symbol, ®.
The Singular ID process uses a placement mask to keep the letters and graphics in alignment during assembly to the product. To further facilitate exact placement on the product, locating holes can be pierced in the placement mask.
The use of individual letters for nameplates is popular across a variety of products in industries ranging from appliance and electronics to medical devices and boating. What application do you see as a good fit for this process?
Request samples of the Singular ID process to begin exploring the options in individual letters in aluminum nameplates for product branding.
The Kyocera cell phone trim integrates a decorative trim piece and product branding into one. The Kyocera graphic is embossed and diamond cut against a brushed background. A transparent grey tint of color is printed on the brushing to increase contrast while a bright border is embossed. This design makes use of the aluminum as more than a nameplate. It takes advantage of the authentic material integrating it into the product as decorative trim.
Coordinating aluminum overlays designed for the inside of the cell phone use the same brushed finish. A protective high gloss topcoat is roll coated on all three pieces of aluminum trim to protect them from scratching. A heat activated adhesive is applied to the both inside trim pieces while the faceplate uses a pressure sensitive adhesive for assembly to the cell phone.
What type of finishes would you use when designing a trim piece for a cell phone? Would movement be important? Would you want to add texture?
Request samples of brushed and diamond cut nameplates and trim to see the look of precision created when these processes are combined.
Brass plates and decorative emblems are often used by furniture and cabinet manufacturers to identify their product. The Jasper Cabinet nameplate uses an etch and fill process on brass. The graphics are chemically etched into the surface of the metal creating a fine relief which is filled with opaque color. The result is a durable elegant plate.
Request samples of nameplates to begin exploring options for furniture and cabinet plates and emblems.
We have had more than one comment that our nameplate boards could be framed as art. Eye-catching metal and plastic nameplates, badges and labels are assembled together like a jigsaw puzzle. This stop motion video shows how it is done.
This aluminum nameplate combines a multi-dimensional emboss and screen printed texture to create a premium badge which stands up to the marine environment. The Sunesta graphic is debossed while the border is embossed in a multi-dimensional facet.
The marine environment is one of the harshest outdoor environments with high temperatures, humidity and salt water. Understanding the environment your nameplate will be exposed to helps in making decisions about appropriate materials and processes to meet your product needs. A number of protective topcoats are available to fit various environmental demands.
Considering the environment your nameplate will be used is an important consideration when determining the method of attachment. Other considerations when choosing a nameplate adhesive include the type of substrate the nameplate is applied to and the specs the bond needs to meet. The Sunesta nameplate uses a foam adhesive for assembly to the boat.
What other outdoor applications come to mind for a nameplate? What are the environmental considerations for those applications?
Request samples of nameplates used in harsh environments to review the materials and processes available to create durable and attractive nameplates.
The mixed material Chaparral boat gauges integrate a decorated aluminum overlay with a backlit polycarbonate dial. The series of dials takes inspiration from the Harley-Davidson mixed material gauges changing the design up for a unique premium look.
The aluminum overlay is spun with bright accents. Embossing is used to add emphasis to the major grads. Metallic silver accents the tone on tone silver design. A matte black finish ties the metal and plastic materials together. It frames the gauge and is used as a background for the backlit graphics.
The mixed material design opens the possibilities for gauge design. Technical and mechanical finishes can be incorporated into the metal overlay. The metal can be embossed and formed creating further design options for product differentiation.
The marine gauge is an example of taking inspiration from other products. Innovation in a market can often be reinterpreted across another application. We see it happen often between our automotive and nameplate customers. How would you apply the laminated metal and plastic option in a gauge or other trim to your product?
Request samples of mixed material gauges to see the detail in the parts and begin exploring options for your project.
Engine turn is applied to the Madone logo creating movement in the nameplate. The engine turn process is a mechanical process creating a series of tightly spaced overlapping spins. The circular appearance is lost when used in fine graphics as shown here. However, the natural highlights and shadows in the metal are present adding to the jewel-like appearance. Embossing adds further detail to the logo.
The contrasting background area features a screen printed texture, a simple geometric pattern created using a clear gloss texture on the black background. The outside border is a matte aluminum formed down. The nameplate has a slight contour. A foam adhesive assembled to the back is used for application of the nameplate to the bike.
The engine turn process is used in this nameplate creating a unique look. How would you use the engine turn process in a nameplate?
Designers use mechanical finishes in nameplates to add a classic look and quality image to product branding. Mechanical finishes build on the natural metal character of aluminum. They enhance aluminum as an authentic material. Detail, movement and depth are created that is unimitated in other substrates. Standard mechanical finishes used in nameplates are:
BrushSpin Engine TurnEngine Stripe
Mechanical finishes can be applied overall or selectively. A screen printed mask is used when applying selective mechanical finishes. This protects areas of the metal from abrasion. The mask is washed off after the brushing or spinning operation. Multiple mechanical finishes combine into a nameplate or badge for a precise or jewel-like appearance. Transparent tints of color are layered on mechanical finishes creating custom effects. Embossing further enhances the product brand.
Mechnanical finishes have traditionally been used in the background of nameplates. A popular option in recent years has been to incorporate an engine turned or striped finish into graphics creating subtle movement in the logo. The result is an alternative to a diamond cut process in that it catches the eye. It has an almost holographic appearance. The mechanical finish itself is disguised.
What is your favorite mechanical finish? How would you incorporate it into a nameplate, label or badge?
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