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Nameplate Blog

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Etched Aluminum Nameplate

Posted by Deidre Kruser on Wed, Oct 27, 2010
 

Click Drums | Etched Metal Nameplate

etched aluminum nameplate

Etched aluminum nameplates are a cost effective option in durable product branding.  Etched graphics can be filled with long-lasting color enamels or left unfilled.  A standard etch is relatively shallow when compared to embossed graphics.  Deep etch offers additional depth.  Both options add dimension using a chemical process to etch away the surface of the metal. 

Etching Metal Nameplates

Standard Etch

  • .018" minimum material thickness
  • Requires .005" stroke and spacing for graphics
  • Etch depth:  .0015" to .003"

Deep Etch

  • Requires .007" stroke and spacing for graphics
  • Etch depth: .005"

Etching Options

Mounting: holes or adhesive
Material: aluminum, brass and stainless steel

Etched metal nameplates can be found on many industrial, commercial and consumer products including: motors, industrial machinery, food service equipment, trucks and trailers, military vehicles, farm equipment, large appliances and power tools.

Nameplate Materials & Processes Guide

Request a Nameplate Materials and Processes Guide to begin exploring the options available to you.  Custom color matches, texture and assembly are only some of the options in creating your unique design. 

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Metal Point of Purchase Nameplate

Posted by Deidre Kruser on Mon, Oct 25, 2010
 

Antiqued Brass Nameplate

antiqued brass nameplate

This aluminum nameplate is printed to simulate an antiqued brass nameplate.  A printed texture is used to add dimension to the background pattern.  The Bushnell logo is embossed with a brushed brass finish.

Our designers developed concept drawings early on in this project to illustrate options in simulating the brass finish.  The concept drawings help to fine tune the nameplate design in a cost effective manner before prototypes are created.

Nameplate Materials & Processes Guide

Request a Nameplate Materials and Processes Guide to begin exploring the options available to you.  Custom color matches, texture and assembly are only some of the options in creating your unique design. 

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Nameplate Archive: Domed Cosmetic Appliqués

Posted by Deidre Kruser on Wed, Oct 20, 2010
 

Estée Lauder Beautiful Nameplate

beautiful cosmetic applique beautiful cosmetic

This aluminum nameplate, manufactured for Estée Lauder's Beautiful perfumed powder, pushed the boundaries of nameplate design.  The Beautiful logo is embossed and printed with a transparent tint of gold.  The background is enhanced with an embossed ribbing.  The overall shape of the part is a slight dome with a bright gold border.  The truly unique feature of this nameplate is the addition of the urethane lens to the domed background.  The formed background catches the light creating highlights and shadows.  The domed surface acts as a lens magnifying the details.

domed cosmetic applique domed cosmetic applique

The Youth Dew and White Linen nameplates use the same processes creating equally beautiful parts.  The three dimensional emboss on both of the logos is an eye-catching detail.

Nameplate Materials & Processes Guide

Request a Nameplate Materials and Processes Guide to begin exploring the options available to you in creating your product branding.   

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Nameplates with Faceted Embossing

Posted by Deidre Kruser on Mon, Oct 18, 2010
 
Tags: 

Moen Shower and Bath Handle Nameplates

moen hot and cold nameplatesmoen faceted emboss aluminum nameplate

The stylish look of Moen bathroom fixtures includes product branding integrated into handle knobs.  This set of three Moen nameplates illustrates the use of a multi-level emboss to create faceted details in the aluminum inserts.  The multi-dimensional look is layered with a clear acrylic piece on the handle.  Graphics are printed to register on all three of the nameplates.

Chrome or Aluminum?

How about both.  Bright, brushed or spun aluminum is often used as a complement to chrome on products.  Aluminum offers a subtle contrast against highly reflective chrome surfaces.  The two substrates create a coordinated look. 

Nameplate Materials & Processes Guide

Request a Nameplate Materials and Processes Guide to begin exploring the options available to you in creating your product branding.  

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Embossed and Domed Labels

Posted by Deidre Kruser on Wed, Oct 13, 2010
 

Chrome Mylar Domed Label

edge chrome mylar badge

Doming is used on chrome mylar labels to create high impact product identification for your product.  It is an economic option for creating a metal look to be used on indoor or outdoor applications.  Transparent colors allow the reflective chrome surface to shine through.  Bright red and chrome graphics are combined with embossing on this eye-catching label.  A high contrast black background makes the graphics stand out while doming adds a three-dimensional look and durability.

Customized Doming

  • Standard and custom shapes
  • Prototypes to large production runs
  • Overall or selective

Related Articles

Domed Label and Tag Manufacturing
Domed Emblem
Options in Domed Nameplates and Labels

Nameplate Materials & Processes Guide

 

Request a Nameplate Materials and Processes Guide to begin exploring the options available to you in creating your product branding.  Custom color matches, texture and assembly are only some of the options in creating your nameplate. 

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10 Examples of Attention-getting Domed Nameplates

Posted by Deidre Kruser on Mon, Oct 11, 2010
 

Three dimensional domed nameplates add depth to your logo.  The durable lensing process combines with brushing, printing and embossing to create a plethora of possibilities in product branding.  We can help walk you through your many options guiding you to a solution that meets your needs.  I've chosen examples that catch my attention.  What examples would you add to this list?

This article explores 10 unique approaches to making a domed label stand out whether on metal or plastic substrates.  What other options do you suggest in the design of your product branding to make your brand stand out? 

Aluminum Nameplates


 

eScreen Nameplate- The transparent tint of color on the metal background combines with the fact this part is formed to create natural highlights emphasized by the lens. 

     

 

OcuScan Nameplate-  Metallics colors always look great when combined with the doming process.  A light halftone printed on bright aluminum adds dimension to the logo.

     

 

Princess Elizabeth Insert- The deep blue transparent tint of color used on this emblem is mesmerizing in its depth.  The gold accent adds to the jewel-like effect.

     

 

Sensa Pen Inserts- It is the small size of these lensed inserts that catches my attention.  They remind me of polished gemstones or cabochons.

     

 

Sub-Zero Nameplate- This is one of my all time favorites.  I love the tone on tone silver graphic combined with the lensing process.

     

 

Refrigerator Nameplate- The unique use of doming catches my attention on this nameplate used on an ice and water dispenser.  The domed surface is actually concave!

     

Chrome Mylar (polyester) Labels


 

idsystem Label- This clean design features a metallic silver background outlined with a bright chrome border.  The two-tone blue logo is embossed to add dimension. 

     

 

Geneva Emblem-  The combination of metallic colors and bright chrome grahics are a guaranteed success when designing an emblem.

     

 

ElDorado National Emblem- The metal-like background finish on this emblem complements the bright chrome graphics for a clean  classic look.

     

 

Cobra Emblem- Bold high contrast black and chrome are another guranteed attention getting combination.  This design balances fine detail in a small emblem.

     

Related Articles

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Domed Label and Tag Manufacturing
Options in Domed Nameplates and Labels

 

Nameplate Materials & Processes Guide

Request a Nameplate Materials and Processes Guide to begin exploring the options available to you in creating your product branding. 

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Carbon Fiber Aluminum Nameplate

Posted by Deidre Kruser on Wed, Oct 06, 2010
 

carbon fiber aluminum nameplates

Hoyt nameplates reflect the innovation and precision in their high quality product.  This design incorporates a carbon fiber finish into the background of the nameplates.  Movement is added to the faux carbon fiber surface through the use of selective brushing combined with layering of transparent colors.  The metal substrate is taken full advantage of with a brushed finish to complement the carbon fiber pattern.

Embossed Detail

The nameplates feature a unique use of embossing to add to the look of precision.  A circular pad and graphics are embossed at the same time.  The RX graphic remains at original height within the embossed pad creating a debossed look.   

Nameplate Materials & Processes Guide

 

Request a Nameplate Materials and Processes Guide to begin exploring the options available to you in creating your product branding.  Custom color matches, texture and assembly are only some of the options in creating your nameplate. 

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Mustang GT | Engine Cover Nameplate

Posted by Deidre Kruser on Mon, Oct 04, 2010
 
Tags: 

Mustang GT engine badge

The Mustang GT nameplate is a classic design right at home on the engine of this legendary muscle car.  The background is low gloss brushed aluminum with the GT logo embossed in bright aluminum.  The design includes a multi-level emboss and deboss.

Nameplate Attachment

selective badge adhesive

Attachment features on this nameplate are unique combining mechanical fastening with adhesive.  Rivets are used for a tough look.  Holes are pierced and pockets debossed for the rivets.  However, if you flip the part over you see an open cell foam adhesive applied selectively to the part.  This type of adhesive promotes adhesion to uneven surfaces.  It is temperature and environmental resistant.  The adhesive includes a polyester liner with a tear tab to aid in simplifying the assembly process.

Nameplate Materials & Processes Guide

 

Request a Nameplate Materials and Processes Guide to begin exploring the options available to you in creating your product branding.  Custom color matches, texture and assembly are only some of the options in creating your nameplate. 

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